Music Video Analysis 7: Establishing shot

For this post I will be focusing on the establishing shot in 4 different music videos, to try and gain knowledge about what works and what dosen't. Mine and Caity's plan for our music video is to have our establishing shot take place in a bedroom with the camera focusing on Katie's face as she sleeps and then have Luke out of Focus as he sits on the edge of the bed to make the audience wonder why he is there.

This screen shot is from Saint Motel "My Type " This is a good example of an establishing shot to help establish a TA, as the retro feel of the TV and the bright colours on the screen right away attract the audiences attention and turns their brains on. It also appeals to a wide TA as the retro feel would appeal to the older generation and ever since retro came into fashion it would also appeal to a younger generation helping to make the TA as wide as possible.



I took this establishing shot from San Cisco " Fred Astire" this is a good establishing shot to hook the audiences attention as the tracking shot of actors moving into frame captures anyones attention. The drumbeat and vintage dance hall look is also captivating and unique.





This establishing shot is taken from "The Cave" Mumford and sons. It is a long shot with the band riding in on motor bikes it provides a unique start that right away makes the audience ask whats going on creating a active audience who is then interested in the video.




This is an example of a shot that I feel dosen't work as well for an establishing shot, as it dosen't capture my attention and make me want to carry on viewing it.






How this has influenced my creativity and planning 
This research has made me aware of what is needed to make a establishing shot successful and able to captivate my audiences minds and make them want to carry on watching it. I learnt about this through seeing both good and bad examples of establishing shots.

My establishing shot will be of Katie asleep as someone sleeping is such a personal thing it would make the audience wonder what is going on.